Bueno Group: a Norwegian fintech company with a European focus

Our neobank Bueno makes it easy for people to manage their property abroad by combining financial services with innovative solutions and cost savings.

Banking Insurance Rental

$400 billion

Estimated fintech market size in 2023/24, up from $200 billion in 2020

€337 billion

2019 European banking revenues from payments and account services


Fintech represents a huge opportunity

The financial world is changing. New and innovative companies like Bueno are reinventing financial services. In the future, payments and transfers will be seamlessly included in products and services - banking in the conventional form will become a concept from the past. Some forecasts estimate that by 2023, Europe's neobanks could have up to 85 million customers.


A unique fintech company

Many neobanks use the freemium model to attract customers in the hope that they upgrade to paying services. Bueno's path is different. We aim to provide a service that solves many pain points that our customers experience while simplifying core banking, saving customers significant time and money over standard banking costs. We believe customers are willing to pay for such a service - especially when it saves customers money over their typical banking costs. With only paying customers, Bueno neobank will reach profitability more quickly. Our ambition is to provide much more than banking over time.



Our main brand is Bueno, our neobank. It will initially target people who own a property abroad, starting in Spain. Between 1.5-2 million foreigner’s own property in Spain. From 2022 we will include France and Portugal with a total of 4-5 million foreign property owners. Our aim is to serve Europe’s 100+ million potential property customers over 3-5 years.


We are in talks with both traditional insurance companies and new insurtech companies to launch a range of insurance products. Our aim is to build our own insurance brand which will be powered by licensed insurance companies. This setup requires limited capital and at the same time give us a flexible business model where we can maximize the revenue.


Most people are not aware that there is a huge short term rental market that is not on sites like Airbnb and Booking.com. People who own properties abroad need someone to manage the rentals for them, in most cases the properties are managed by real estate agents. Bueno Stay will become a platform for all the properties that don’t fit the business model of Airbnb.

Technology is driving the innovation

One of the reasons banks are finding it hard to compete with fintech companies is technology. Legacy banks often have older systems based on outdated technology. But this is not only a challenge for banks, there are many modern companies who are stuck with technologies that are holding them back. If you want to become one of the top performing fintech companies you need to build a flexible platform that can easily be updated. You will probably have to replace much of your code every 24 months. It sounds expensive, and it will be if you don’t make the right choices from the start.


Security is critical

We don't add security, we build on security. The difference is huge

Experience equals quality

Developers with 20-30 years experience makes a difference

Cross platform

Bueno is available on all platforms, web, phone, tablet


A potential for significant growth

An investment in Bueno Group AS is more than solely an investment in a neobank. We aim to provide an ecosystem that solves pain points and simplifies the lives of our core users. Some of the income streams generated by non-banking products will represent substantial opportunities. Bueno will approach future growth with a corporate structure that maximises shareholder returns. We believe that Bueno Group AS has potential for significant growth over the next 5 to 10 years. Having built a strong financial foundation and reputation we will be in a unique position to expand throughout Europe. Contact us to learn more about an investment in Bueno Group.

Contact us

Bueno Group AS
Vestre Skostredet 2
5017 BERGEN
NORWAY
contact@buenogroup.no